Microsoft Business Solutions Accelerates Investment in Partners' Vertical Success

New Tools and Offerings Support Worldwide Visibility for Microsoft Business Solutions Partners and Access to Microsoft Business Applications and Partner Solutions.

At its premier annual customer event, Convergence 2005, Microsoft Corp. announced plans to increase resources and provide new tools and offerings for Microsoft® Business Solutions independent software vendors (ISVs) and value-added resellers (VARs). All efforts are designed to accelerate the Microsoft Business Solutions Group's partner-driven vertical strategy, providing strong opportunities for partners to align their services and solutions with their customers' specific needs.

By the end of fiscal year 2006, the Microsoft Business Solutions Group will align 50 percent of its existing partners to a vertical solution or service. In addition, field resources and through-partner marketing will be aligned with verticals. While initial efforts will emphasize 14 verticals within manufacturing, distribution, public sector and services, the Microsoft Business Solutions Group will continue to provide sales and co-marketing support to a broad ecosystem of partners across many verticals.

"Microsoft Business Solutions has a strong partner ecosystem today that brings the advanced industry-specific functionality to our solutions that customers require," said Glenn Bray, senior director of industry strategy for Microsoft Business Solutions at Microsoft. "New offerings and investments from Microsoft are designed to give our partners a leg up, accelerating their competitive advantage and revenue potential in target market segments."

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